Celebrate National Library Month at Escondido Public Library

National Library Week is April 9 to 15, 2017, celebrating the resources, programs, and services offered by libraries everywhere. Escondido Public Library extends this celebration throughout the month of April with its own National Library Month, showcasing special programs and services offered to children, teens and adults in the community. The Library offers endless opportunities to access information and technology that enhance lifelong learning, nurture the love of reading, and enrich lives.

For more information about Library programming celebrating National Library Month, contact Adult Services Senior Librarian Viktor Sjöberg at 760-839-4814 or at vsjoberg@escondido.org. Additional information about Library programs can be found at library.escondido.org. The Escondido Public Library is located at 239 South Kalmia Street, Escondido, CA 92025.



Fresh off the press is the Summer 2017 Escondido Recreation Guide where you will find camps, classes, aquatics, and activities to keep you and your family busy throughout the upcoming months.

There are energizing programs for preschoolers, youth, teens, adults, and seniors. Participation in recreation classes keeps you mentally and physically active, and are conveniently offered at various locations throughout the community.

New camps and classes include: Jr. Computer Science Camp; Scooter and Skate Camps at the Escondido Skate Park; Painting Like the Masters Camp; Kid’s Acting Out!; Learn-to-Scooter Classes; Clutter Free, That’s Me!; Social Dancing Class; Get Up & Get Going; and many more.

You will not want to miss out on these amazing opportunities waiting for you. Take a look at the summer Recreation Guide at recreation.escondido.org and find the right class for you.


Several years ago, the mayors of the five cities along the 78 Corridor decided it was time to collaborate to grow their respective economies rather than compete. 

Fast forward a few years, and the Innovate 78 was born. The goals of Innovate 78 are to retain and expand the existing businesses in our region, and raise the profile of the 78 Corridor to attract new businesses. The demise of California’s redevelopment program has forced cities to think creatively about economic development. Innovate 78 is one of those creative strategies that truly leverages regional resources.

 The cities of Escondido, Carlsbad, Oceanside, San Marcos and Vista partner with the San Diego Regional Economic Development Corporation to carry out the Innovate 78 work plan. At the brand launch in April 2015, the group unveiled www.Innovate78.com – a vibrant website full of fresh content promoting all the reasons why more and more companies are making the decision to locate and expand in North San Diego County. 

In its relatively short lifespan, Innovate 78 has become a recognized brand in the region and is growing in recognition outside the area. The California Association of Local Economic Development (CALED) invited the mayors of the five Innovate 78 cities to participate in a panel discussion at their annual statewide conference in San Diego in March. It is clear that other cities want to know how to do what we are doing. 

Innovate 78 promotes our region as a hotbed of innovation, works to attract skilled educated talent, connects businesses with higher education and industry specific resources, conducts studies to identify where we might find new opportunities and assists business in securing funding and tax incentives. I encourage you to go to www.Innovate78.com and engage via social media so you are kept informed to all the exciting things happening in North County’s economic development scene.

Countdown to Cruisin’ Grand

On Friday, April 7, 2017 hundreds of classic cars will return once again to the streets of Downtown Escondido to kick off another exciting season of Cruisin’ Grand!  Cruisin’ Grand runs from 5-9 p.m. every Friday from April 7 to September 29 along Grand Avenue in historic Downtown Escondido.

We are so proud to have one of the greatest ongoing traditions in San Diego County in our city. Cruisin’ Grand brings thousands of visitors to Escondido every Friday night throughout the summer. This popular event is not only for classic car enthusiasts but for everyone to enjoy strolling along Grand Avenue, stopping in for a bite at one of our many restaurants and people-watching on those warm summer nights. Each Friday night, awards are given to the most impressive pre-1973, American-made cars. Theme nights include “Fire Truck Night”, “Nitro Night” and “AFX Night.” If you’ve never been there, don’t miss it this season!  And for those die-hard fans that are already polishing their classic cars, we look forward to seeing you again! For more information and a schedule of events, visit www.cruisingrand.com.