Contact: Robert Zaino, 760-839-4664

Escondido city officials announce that a ribbon cutting ceremony celebrating the completion of the Grand Avenue/Mercado Project will be held on Wednesday, July 13, 2011, at 9:00 a.m. on Grand Avenue and Pine Street.  Escondido Mayor Sam Abed and members of the City Council will participate, along with representatives from the Mercado Association and the contractor, Dick Miller Construction, Inc.  Immediately following the ceremony, the Mercado Association will host a brunch to thank the construction crews and dignitaries involved with the project.

The Grand Avenue/Mercado Project consists of improvements both within the block between Quince Street and Pine Street as well as pedestrian lighting and street trees in the downtown area from Centre City Parkway to Maple Street and from Juniper Street to Valley Boulevard.  The improvements on Grand Avenue between Quince Street and Pine Street include new paving, curb, gutter, storm drain system, sidewalk, new traffic signal at Grand Avenue and Quince Street, street trees with grates, pedestrian lights, string lights, colored concrete, paver stones, irrigation, landscaping with lighting, seating areas with benches and urn fountains.       

The final cost of the total project was $2.25 million.  Funding for the project includes a $1,320,000 Smart Growth Incentive Program Grant from Sandag as well as Gas Tax, Traffic Impact Fee and Prop 42 funding.