City of Escondido


News Releases

Best Viewing Locations For Overall Start of 2013 Amgen Tour of California


Contact: Joyce Masterson, 760-839-4621

The eighth annual Amgen Tour of California will kick off eight days of world class racing in Escondido May 12, and you don’t want to miss the opportunity to see 128 of the world’s most popular and elite cyclists competing for the first stage win. Looking for the best spots to up close and personal?  Then consider the following locations:

  • Downtown Escondido - It doesn’t get any better than Grand Avenue and Broadway where the start and finish will take place. If you want to get a look at the riders and their bikes, or snag a photo or autograph, this is the place. Most of the riders will start warming up an hour or more before the start and you can often times catch them riding around some of the local streets in small groups or individually. The race sign-in area is also another good place to get a good look at the riders.  Also, check out the Lifestyle Festival, which will host entertainment, food and refreshments, big-screen race viewing, vendors and more from 9:30 a.m. to 4:30 p.m.
  • Ramona (Main St.) - First Sprint of the Tour!
  • Dudley's Bakery - Long straight away coming to you as they turn on to 76 Hwy. 
  • Mesa Grande Climb – Three-quarters of the way up you will be able to see racers in the valley and then coming up the grade.  First King of the Mountain point.
  • East Grade Ascent- Scenic spots along the way up are great.  At the top, the second King of the Mountain points.
  • Cole Grade Road Ascent - Best climbing spot, last categorized climb, exhausted cyclist, 6.9% grade average.
  • Lake Wohlford Road Descent - Speeding down at 45 to 50 mph.
  • Finish Line - Everyone wants to see the finish but it will be very crowded (10-12 people deep). If that’s what you want to see, then get there early, stake out your turf, and stay there. Escondido Boulevard also is a good place. It’s long, wide, and flat, so you can see the riders coming from a long way off and watch them as they pass. The closer you are to the turn onto Grand Avenue, the more exciting it will be. It will also be more crowded in that area (3-4 people deep).

If you choose to view the race from locations outside of Escondido, plan to get there early. If you decide to watch the race from the top of East Grade Road at the top of Palomar Mountain or the top of Cole Grade Road in Valley, keep in mind you likely will not be able to get from either of these locations back into Escondido for the finish.

About the Amgen Tour of California

The largest cycling event in America, the 2013 Amgen Tour of California is a Tour de France-style cycling road race, created and presented by AEG, that challenges the world’s top professional cycling teams to compete along a demanding course from May 12-19, 2013. For more information about the men’s and women’s races, please visit


Amgen Tour of California Race Day Activities


Contact: Joyce Masterson, 760-839-4621

Race day events for the AMGEN Tour of California on May 12 start at 9:30 a.m. in downtown Escondido. You can experience the opening ceremonies and the official start of the race at 11 a.m. then stay downtown for events, watch the race on jumbo screens and be there for the exciting finish at approximately 3:30 p.m.  Here are some of the events scheduled for race day:

Honor Ride

The Amgen Tour of California has teamed up with Ride 2 Recovery to raise money for veterans through Honor Ride events in three of this year's host cities. Ride 2 Recovery's mission is to improve the health and wellness of healing heroes through mental and physical rehabilitation programs that feature cycling as the core activity. The funds raised through the Honor Ride Series support outdoor cycling programs and Spinning Recovery Labs at Military and VA locations around the country, as well as local rides for healing heroes.

Participation is open to all ages, including veterans and the general public. For more information visit:

Good Morning AMGEN!

Ready for an epic day? Get your blood pumping in Grape Day Park with a FREE Crossfit session! Sponsored by Crossfit Xystum.

Time: 9:00 a.m.
Location: Grape Day Park

Kid’s Zone

Enjoy FREE fun for the entire family! The kid’s zone will be full of exciting, hands-on events for all ages. This special area is generously sponsored by Dr. Bronner’s Magic Soap.

Time: 9:00 a.m.–4:00 p.m.
Location: San Diego Children’s Discovery Museum

Food Truck Village

All that pedaling making you hungry? Stop by the Food Truck Village organized by T1O Events for a quick bite. Featuring all of your favorites and some new truck faces! Check back for a complete list of participating trucks!

Time: 9:00 a.m.–4:00 p.m.
Location: On Broadway, between Woodward & Valley Parkway

Escondido Street Eats

Race-side outdoor dining area offering breakfast, lunch, dinner, snack and beverage selections, plus souvenir photo booth, outdoor gear, bikes, and even Mother’s Day gift retailers.

Time: 8 am – 5 pm
Location: 220-260 W. Grand Ave, NE corner of Escondido Blvd and Grand.

Jam in the Park

Find a spot and relax in Grape Day Park! The Amgen Jam will feature two live bands:

Dead Feather Moon is a San Diego-based band whose distinguished sound combines Rock with Alt-Country and Psychedelic Blues. Their heartfelt performances and rapidly growing fan base have established them as one of San Diego’s most sought-after musical acts. The band won “Best Alternative Album" at the 2012 San Diego Music Awards in August 2012. Their performance will be at 11:30 a.m.

Sue Palmer & Her Motel Swing Orchestra are renowned for their highly energetic shows and have received rave reviews for their live performances including Mammoth Jazz Festival, Ocean Beach Jazz Festival, La Jolla By the Sea Concerts, KSDS Jazz Radio 88.3 and many others. Her band plays a wonderful combination of swing, blues, New Orleans and boogie-woogie styles. Their performance is at 1:30 p.m.

Two Life Style Festivals

The AMGEN Tour of California Lifestyle Festival will take place in the newly constructed Maple Street Pedestrian Plaza, Municipal Lot #1 and Broadway between Grand and Valley from 9:00 a.m. to 4:00 p.m.  A Local Festival will also be on Maple Street, between Second and Grand Avenue.  The festivals will feature:

  • Over forty (40) participants and interactive mobile displays
  • Health & Fitness – Cancer support and awareness, health and physical screenings, educational activities and more
  • Cycling Center - Bicycle safety, free bike valet, bicycling manufacturers and vendors featuring cycling gear, gadgets and apparel  
  • Race Central Pavilion - Race merchandise, commemorative programs and sweepstakes promotions

Mother's Day Home Tour

Enjoy this lovely opportunity to celebrate Mother's Day in a most charming and memorable way by touring several historic homes in the Old Escondido Historic District and enjoying lovely refreshments in a garden.

Time: Noon–5:00 p.m.
Location: Old Escondido Historic District

For more information, go to


Don't Miss the Amgen Tour of California Pre-Race Activities


Contact: Joyce Masterson, 760-839-4621

A variety of activities are scheduled in anticipation of the May 12th Overall Start of the AMGEN Tour of California in Escondido, cycling’s most prestigious race in North America.

Cruisin’ Grand in Downtown Escondido

One of the greatest ongoing traditions in San Diego County, this free, family-friendly event features hundreds of 1973 and earlier American-made hot rods, customs, cruisers and more.

When: Friday, May 10, 2013, 5:00 p.m.–9:00 p.m.
Location: Grand Avenue in Downtown Escondido

For more information go to

Team Presentation Gala - Escondido Out Front

Kick off the Amgen Tour of California in style at the opening gala. The gala features the official presentation of the teams, wine tasting, entertainment and a silent auction. This is a must attend event!

Date: Friday, May 10, 2013, 5:30 p.m. – 9:30 p.m.
Location: Concert Hall, California Center for the Arts, Escondido
Cost: $125 per person; includes wine tasting, dinner, and VIP entrance to the Kick-off party

Amgen Kick-Off Party

Celebrate the beginning of an epic weekend in Escondido. For $20 you will enjoy DJ Captain Morgan spinning the latest hits, one complementary drink, delicious snacks and get pumped for the race with our community!

When: Friday, May 10, 2013, 8:00 p.m.–Midnight
Location: Concert Hall, California Center for the Arts, Escondido
Cost: $20 at the door (Cash or Credit Accepted)

L’Etape du California

L’Etape du California challenges riders of all abilities to complete a stage of the 2013 Amgen Tour of California. This ride provides amateur cyclists quite a unique experience, challenging participants to ride the overall start and Stage 1: the “Escondido out and back course.” The courses will be long and difficult but fully supported with fluids and nutrition. While many riders will be satisfied by merely finishing the route, others will be able to compete for the title of King and Queen of the Mountain on the timed climbs of the route.

When: Saturday, May 11, 2013

For more information, go to

Escondido Bike Safety Rodeo

When: Saturday, May 11, 2013, 8:00 a.m.–11:00 a.m.
Cost: Free

Join us in celebrating the return of the Amgen Tour of California as well as bike month by participating in this FREE children's bike safety rodeo. The US Army and Bike Bling have volunteered to ensure that our local youth have the proper equipment as well as the skills needed to ride safely. Kids from ages 5-12 are invited to participate in fun skills exercises, courses, and games. To take part in this event please be sure each child brings his or her own bike and helmet to 1315 East Valley Parkway (East Valley Parkway & Harding Street).

For more information, visit:


Joor Muffler Man Dressed Up for AMGEN Race


Contact: Joyce Masterson, 760-839-4621

On Wednesday, May 8, at 10:00 a.m. the 22-foot tall Joor Muffler Man will have his first (and hopefully, final) fitting of the sporty new cycling gear he will be wearing for the overall start of the AMGEN Tour of California race in Escondido on May 12. 

The Joor Muffler Man is located at the corner of Juniper Street and Valley Parkway.  A crew from the Escondido Public Works Department, using a bucket truck, will assist in dressing the tallest man in Escondido.  His outfit was designed and donated by Michael Gilstrap, owner of Walz Caps in Oceanside.

The Joor Muffler man is one of hundreds that were installed nationwide in the 1960s and 1970s as a marketing ploy.  His outfit was designed and donated by Waltz Caps in Oceanside. He has been a part of Escondido for almost 50 years.  During that time he has periodically been dressed in various costumes, including a Santa suit which he last wore in 2009.

More information about the giant muffler men is available at


Street and Parking Lot Closures this Weekend - Amgen Tour of California Overall Race Start

For Immediate Release;  Contact: Michelle Geller (760) 839-4587

On Sunday, May 12, 2013, Escondido will host Stage 1 of the Amgen Tour of California cycling race. Please be advised of the following street and parking lot closures:


The following streets and parking lots will be closed from 6 a.m. Saturday, May 11 to Midnight Sunday, May 12:

  • Grand Avenue between Escondido Boulevard and Ivy Street
  • Maple Street between Valley Parkway and Second Avenue (including Maple Street Plaza)
  • Municipal parking lot #1 on Valley Parkway between Broadway and Maple Street
  • Broadway between Grand Avenue and the south side of Valley Parkway

The following streets and parking lots will be closed from 6 a.m. to Midnight on Sunday, May 12:

  • Broadway between Woodward Avenue and the north side of Valley Parkway
  • Municipal parking lot #2 on the corner of Maple Street and 2nd Avenue
  • Municipal parking lot #4 at the corner of Kalmia Street and 2nd Avenue


Streets on the race route will temporarily close on Sunday, May 12 as the riders move through the city. These “rolling” closures will last approximately 45 minutes in length. The route through Escondido includes the following:

Race starts at Grand and Broadway at 11:15 a.m. and heads east on Grand, south on Juniper

  • Juniper Street between Grand and El Dorado 
  • El Dorado between Juniper and Bear Valley Parkway
  • Bear Valley Parkway from El Dorado south to San Pasqual Road

Riders reentering Escondido city limits at approximately 3 p.m.

  • Valley Center Grade (north and south)
  • Lake Wohlford Road to East Valley Parkway
  • East Valley Parkway between Lake Wohlford Road to El Norte Parkway
  • El Norte Parkway between East Valley Parkway and Escondido Boulevard
  • Escondido Boulevard between El Norte Parkway and Grand Avenue (Note: Valley Parkway between Hickory and Escondido Boulevard will also close temporarily)

More information, including schedule of race-related events and route map is available at



Escondido Town Hall Meeting


Contact: Joyce Masterson, 760-839-4621

Escondido Mayor Sam Abed will hold a Town Hall meeting on Wednesday, May 15, 2013 at 4:30 p.m. in the Council Chambers at City Hall, 201 N. Broadway. Residents are welcome to ask questions or share their thoughts on any topic relating to city government.  The event is free and no reservations are required.

The meeting will be videotaped and rebroadcast the following Sunday and Monday evening at  6:00 p.m. on Cox. Ch. 19 and AT&T U-Verse Ch. 99

This is the fifth town hall meeting Mayor Abed has held since his election as Mayor.


Breakaway from Cancer Champion Named for Escondido


Contact: Kristen Davis (AMGEN) 805-447-3008

THOUSAND OAKS, Calif. – (May 1, 2013) – Amgen today announced that four individuals who

are an inspiration and have made a difference for others affected by cancer have been selected as Breakaway from Cancer® Champions. They will be honored as part of Amgen’s Breakaway from Cancer initiative at the eighth consecutive edition of the Amgen Tour of California, America’s largest and most prestigious road cycling stage race, which will travel approximately 750 miles from southern to northern California from May 12 - 19, 2013.The four Breakaway from Cancer Champions were selected following a public call for nominations in four of this year’s host cities, followed by an online voting campaign that concluded earlier in April. The 2013 Breakaway from Cancer Champions are:

•Escondido – Sue Martin was diagnosed with stage III breast cancer in 2008. Sue believes that her positive attitude was one of the keys to surviving and thriving.Encouraged by those she has inspired, Sue is writing a book about her successful journey to cancer freedom entitled I Shed Two Tears, Then Kicked It with Attitude.

•Santa Clarita – Nancy Eckels was diagnosed with breast cancer seven months ago and has kept her friends and family apprised of her journey with seriousness, grace,humor and humility. At the same time, she is advocating with insistence that early detection is key.

•Santa Barbara – Peggy Rantanen was diagnosed with aggressive stage IV ovarian cancer about two years ago. Throughout this journey, Peggy has proven to be a“Champion” as a person and a patient, and also because she represents the unsung“Champions” of women who have been diagnosed with the silent and devastating disease of ovarian cancer. Peggy has inspired family, friends and those she has met with the same diagnosis by being open with her struggles as she’s dealing with her ongoing treatment, yet finding ways to manage and cope and remain positive through the process.

•Livermore – Virginia “Dee” Williams is a 12-year breast cancer survivor who, in recent times, has also been battling a neurological disorder, along with fibromyalgia and arthritis; however, she does not let it stop her from acting as a volunteer for the American Cancer Society. Dee is a Call Back volunteer who talks to cancer patients to determine if their needs have been met while undergoing chemotherapy or radiation. She also spends time talking with recently diagnosed breast cancer patients to help relieve their concerns as they’re starting their journey.

“Amgen is proud to honor individuals who make a positive difference in the fight against cancer,”said Bob Azelby, vice president and general manager, Amgen Oncology. “After all, our mission is to serve patients. Breakaway from Cancer was founded on the knowledge that it takes a team to overcome this disease and the Champions program exemplifies this commitment to helping others.”

The Breakaway from Cancer Champions will lead the “Breakaway Mile,” an approximately one mile walk that celebrates cancer survivors and crosses the Amgen Tour of California finish or start line prior to the professional riders. The Breakaway Mile will take place in four 2013 race host cities on race day: Escondido (May 12), Santa Clarita (May 14), Santa Barbara (May 15) and Livermore (May 18).

At the conclusion of each stage of the Amgen Tour of California, the Breakaway from Cancer Champion or a local cancer survivor will present Amgen’s Breakaway from Cancer Most Courageous Rider jersey to the professional rider who best exemplifies the character of those engaged in the fight against cancer—courage, sacrifice, inspiration, determination and perseverance.

Also during the 2013 Amgen Tour of California, a local cancer survivor will officially start each day’s stage by firing the official start gun. He or she will also have the opportunity to meet the prior day’s recipient of Amgen’s Breakaway from Cancer Most Courageous Rider jersey. Representatives of the four organizations with whom Amgen collaborates on its Breakaway from Cancer programs - Prevent Cancer Foundation, Cancer Support Community, Patient Advocate Foundation and National Coalition for Cancer Survivorship - will travel with the Amgen Tour of California, providing information at the Breakaway from Cancer information booth at the Lifestyle Festival held at each stage.

More information about the Breakaway from Cancer initiative, including helpful resources is available at

About Breakaway from Cancer®

Founded in 2005 by Amgen, Breakaway from Cancer® is a national initiative to increase awareness of important resources available to people affected by cancer – from prevention through survivorship. Breakaway from Cancer is a collaboration between Amgen and four nonprofit partner organizations: Prevent Cancer Foundation, Cancer Support Community,Patient Advocate Foundation, and National Coalition for Cancer Survivorship. These organizations offer a broad range of support services complementing those provided by a patient’s team of healthcare professionals. For more information, please or follow us on


NBC to broacast 2013 AMGEN Tour of California


Contact: Eileen Tanner, 213-438-8888

LOS ANGELES (May 1, 2013) – When the 2013 Amgen Tour of California begins Sunday, May 12, cycling fans in more than 200 countries and territories will once again have the opportunity to tune in to the action and excitement on NBC and NBC Sports Network as well as via the race’s exclusive international network of broadcast partners. Kicking off their coverage on Sunday, May 5, NBC Sports Network airs an exclusive race preview show. Beginning Sunday, May 12, NBC Sports Network launches its live HD coverage of the race and continues with exclusive coverage of daily highlights every evening during the eight-day competition. Live coverage of the final day of racing airs on NBC with the final stage of the 2013 Amgen Tour of California Sunday, May 19 at 1-3 p.m. ET.

Viewers tuning into America’s most prestigious road cycling race, the 2013 Amgen Tour of California, will see 128 of the best cyclists in the world battle it out across nearly 750 miles of picturesque California highways, roadways and coastlines.

“We are pleased that NBC Sports Group will be retuning as our broadcast partner this year,” said Kristin Bachochin, executive director of the race and senior vice president of AEG Sports.  “One of our primary goals is to bring new fans to the sport of cycling, and the exposure and promotion that NBC and NBC Sports Network deliver means that viewers across the country can tune into one of the most exciting stage races of the season, whether to discover the sport or to cheer on their favorite teams and cyclists. NBC’s coverage last year showed American sports fans the excitement, beauty and drama of cycling in a compelling way never before seen. The real winners were fans of cycling and fans of the Amgen Tour of California.”  

The television schedule for the 2013 Amgen Tour of California on NBC Sports Network (and the final day live on NBC) follows:

  • Sunday, May 5 at 5:30 p.m. EDT/2:30 p.m. PDT on NBC Sports Network: Preview show
  • Sunday, May 12 at 5 p.m. EDT/2 p.m. PDT live on NBC Sports Network: Stage 1, Presented by Nissan – Escondido
  • Monday, May 13 at 5 p.m. EDT/2 p.m. PDT live on NBC Sports Network: Stage 2, Presented by Visit California – Murrieta to Greater Palm Springs
  • Tuesday, May 14 at 5 p.m. EDT/2 p.m. PDT live on NBC Sports Network: Stage 3, Presented by Crunchies Food Company – Palmdale to Santa Clarita
  • Wednesday, May 15  at 5 p.m. EDT/2 p.m. PDT live on NBC Sports Network: Stage 4, Presented by Amgen’s Breakaway from Cancer® – Santa Clarita to Santa Barbara
  • Thursday, May 16 at 5 p.m. EDT/2 p.m. PDT live on NBC Sports Network: Stage 5, Presented by Visit California – Santa Barbara to Avila Beach
  • Friday, May 17 at 5 p.m. EDT/2 p.m. PDT live on NBC Sports Network: Stage 6 – San Jose Time Trial – men’s and women’s divisions
  • Saturday, May 18 at 7 p.m. EDT/4 p.m. PDT on NBC Sports Network: Stage 7, Presented by Nissan – Livermore to Mt. Diablo
  • Sunday, May 19 at 1 p.m. EDT/10 a.m. PDT live on NBC: Stage 8, Presented by Amgen – San Francisco to Santa Rosa

In addition to the live broadcasts on NBC and NBC Sports Network, cycling fans will have real-time updates at their fingertips via the official Tour Tracker platform available at For the seventh year running, the Tour Tracker will deliver race coverage across web, mobile and tablet viewing platforms including live video, audio and real-time data streams with proven technology that has been enjoyed by more than 1 million viewers. 

The premier app for up-to-the-minute, comprehensive information on the largest cycling competition in America can be downloaded free of charge for iPhone, iPad and Android devices via iTunes, Google Play and the Apple and Android app stores. Through this technology, race enthusiasts will be able to watch the eight-day competition unfold live and also receive access to exclusive merchandise offers through a special barcode in the app.

This year’s enhanced Tour Tracker will offer cycling fans the following ways to stay up to speed on the 2013 Amgen Tour of California:

  • Live coverage of the final two hours of the race each day – new this year, an audio-only option
  • Full start-to-finish coverage via GPS, race situation and up-to-the-minute text commentary throughout the race
  • Video on demand clips of the race and stage recaps after each day’s finish
  • Web DVR features such as stop and rewind on live coverage
  • Photo gallery with images from the race
  • Maps and profiles with live location of the peloton, breaks and chase groups
  • Current race situational information, including overalls standings, time gaps and what cyclists are in breaks and chases
  • Time Trial start list and split times
  • Enhanced rider information
  • Stage overviews and information including maps, profile, distance, elevation, etc.

The Amgen Tour of California continues to draw global attention as one of the most anticipated cycling events of the year – one that attracts Olympic medalists, World Champions and the top Tour de France competitors. For further information about the 2013 Amgen Tour of California, including specific broadcast times and Tour Tracker information, visit


Lake Wohlford Road Closure on May 1


Contact: Bud Oliveira, 760-839-4665

On May 1, 2013, the City of Escondido will close Lake Wohlford Road from Valley Parkway/Valley Center Road to Oakvale Road for maintenance. The closure will be in effect from 8:00 a.m until 5:00 p.m.  The work to be performed will be street striping, street maintenance, weed control and clean up.


Tickets Now on Sale for Amgen Tour of California VIP Experiences: Team Presentation Gala and Local Hospitality Tent

Contact: Michelle Geller, (760) 839-4587; The Amgen Tour of California pro cycling race is coming to Escondido on Sunday, May 12 – just a few weeks away!

Tickets to two very special race VIP experiences are now on sale:

  • "Escondido Out Front” Team Presentation Gala at the California Center for the Arts, Friday, May 10 - Enjoy a three course gourmet dinner with wine pairing in the Concert Hall. Diners will be “on stage” as the stage will actually be built out over the seats for a unique perspective in this beautiful venue. The professional teams competing in Sunday’s race will be there for photo opportunities, and silent auction items include a ride-along in a VIP car with the peloton. Ticket cost: $125 each; discount on 3+; sponsor tables with seating for 12 are also available for $1,500

  •  Escondido VIP Hospitality Tent – At the race start/finish line on Grand Avenue in Downtown Escondido, Sunday, May 12, 9:30 a.m. – 4:30 p.m.
    Only 75 tickets are available for this exclusive front row seat to the race. Mingle in style and enjoy all-inclusive food and beverages (including beer and wine). Flat screen TVs inside the tent will broadcast the race live, plus guests will be able to see the start/finish and announcers’ stage right from the tent’s patio. Ticket cost: $200 each

These are one-of-a-kind opportunities, especially for cycling fans, or a unique Mother’s Day gift. To purchase tickets and more information visit .


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