Posts in Category: City of Escondido

Escondido Adopts Economic Development Master Plan

FOR IMMEDIATE RELEASE

Contact: Joyce Masterson, 760-839-4621

The Escondido Economic Development Master Plan and CEDS (Comprehensive Economic Development Strategy) was approved by the City Council at its meeting on July 25. A copy of the approved plan is available online at https://www.escondido.org/Data/Sites/1/media/PDFs/EDD/CityofEscondido-ComprehensiveEconomicDevelopmentStrategy(7-19-2012).pdf

In December 2011, the City entered into a contract with the Natelson Dale Group, Inc. to complete the Economic Development Master Plan. In developing the plan, Federal Economic Development Administration (EDA) guidelines were followed to enable the plan to also qualify as a CEDS, thereby allowing the City to apply for EDA grants.

Extensive community input was sought throughout the development of the plan, including interviews with over a dozen local stakeholders and a 23 member CEDS Committee consisting of public and private sector representatives. The Economic Development Master Plan is a detailed work program for economic development over the next 5-10 years that dovetails with the Council Action Plan and General Plan update. The plan includes strategies to foster a strong business climate, create jobs and attract future private investment.

 

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Fourth of July Celebration in Escondido

FOR IMMEDIATE RELEASE

Contact: Joyce Masterson, 760-839-4621

Escondido's annual July 4th fireworks display in Grape Day Park has delighted young and old alike with its spectacular displays and wholesome family entertainment. It has become an intrinsic part of our shared community heritage and has been instrumental in encouraging patriotism and instilling a love of our great nation into the hearts of our children.

Grab a blanket and head to Grape Day Park on July 4 for a fun-filled, star-spangled celebration!  Enjoy a variety of free entertainment beginning at 4:00 p.m. with Aerial Revolution,  an American Legion  Program at 4:10 p.m.,  Rumble King (4:45 p.m.), Kanan Road (5:45 p.m.), Creedence Relived (6:45 p.m.), and the Marine Band San Diego (8:05 pm.), as well as the YMCA baton twirlers (7:30 pm.).  From 4:00 to 7:00 p.m. the History Center will be open and there will be children's arts projects.  Last but definitely not lease, fireworks will begin at approximately 9:00 p.m. A variety of refreshments will be available for purchase.

The event is generously sponsored by the Linden Root Dickinson Foundation, the California Center for the Arts, Escondido, and the City of Escondido,

Please note: BBQs, alcohol, pets, and tall chairs should not be brought to the park.

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Free Public Tours of City Hall & Police and Fire Headquarters

FOR IMMEDIATE RELEASE

CONTACT: Joyce Masterson, 760-839-4621

Free guided tours of Escondido City Hall are now being offered on a quarterly basis on the first Thursday of January, April, July, and October. The next tour will be held on July 5, 2012 and will begin at 10:00 a.m. in the City Hall lobby, 201 N. Broadway. The tour lasts approximately 45 minutes. No reservations are required.

Tours of the Police and Fire Headquarters, 1163 N. Centre City Parkway, are available by appointment. Please contact Community Service Officer Roberta Akans at 760-839-4961 or rakans@escondido.org

School groups wishing to tour City Hall may arrange to do so by contacting the Community Services Department at 760-839-4691.

 

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Daley Ranch Trails Re-Opened

FOR IMMEDIATE RELEASE

Contact: Joyce Masterson, 760-839-4621

All trails within Daley Ranch in Escondido have been reopened following the completion of the repaving of roads surrounding the Ranch House. The work was performed by Asphalt & Concrete Enterprises, Inc., of Santee and was completed approximately two weeks ahead of schedule and under budget.

The project may not have been completed ahead of schedule had it not been for Escondido businessman George Weir of George W. Weir Asphalt Construction, Inc., whose “above and beyond” efforts allowed the project to be completed in a timely manner.  During the last evening of construction, the final load of asphalt was being delivered at approximately 7:00 p.m. when the dump truck inconveniently broke a drive axel at the bottom of La Honda Drive. Since the asphalt plant had closed by then there was no possibility of the contractor finishing the job that evening and his other commitments for the next few days unfortunately would have prevented him from finishing the work quickly. However, Project Manager Bud Oliveira contacted George Weir to see if by any chance he had approximately 10 tons of asphalt still on the road. Within 45 minutes George Weir personally escorted his truck to the site and the other contractor was able to complete the project. 

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A Portion of Daley Ranch to Close Temporarily in June

FOR IMMEDIATE RELEASE

Contact: Joyce Masterson, 760-839-4621

The City of Escondido will temporarily close the La Honda Drive entrance to Daley Ranch, as well as several trails surrounding the Ranch House in order to repave the road.  The closure will take place June 11, 2012 and should be completed by June 27.  During that time, visitors may still access Daley Ranch by using the Caballo Trailhead or Cougar Pass entrances, as well as the Rattle Snake Road Trailhead within Dixon Lake.  A map clearly showing the closed areas will be posted at those entranches.  The affected trails and extent of the closures are listed below: 

Trail Name                                         Closed From                          Closed To

 

Middle Pond Trail                                East Ridge Trail                      Daley Ranch House  Rd.

 

East Ridge Trail                                  Coyote Run Trail                     Daley Ranch House Rd.

 

Boulder Loop Trail (South Leg)           Rock Ridge Trail                     Daley Ranch House Rd.

 

Boulder Loop Trail (North Leg)           Crest Trail                               Daley Ranch House Rd.

 

Daley Ranch House Rd.                     Jack Creek Meadow Loop      East Ridge Trail

 

Creek Crossing Trail                           East Ridge Trail                      Daley Ranch House Rd.

 

Visitors are reminded to obey all trail closure signs to ensure their safety.  Violators will be cited. Any questions or comments should be addressed to Bud Oliveira, Special Projects Manager at 760.839-4665 or aoliveira@ci.escondido.ca.us

 

The contract to perform the work was awarded to the low bidder, Asphalt & Concrete Enterprises, Inc., Santee, CA in the amount of $165,868. The work consists of recycling the existing road in place, moisture conditioning and compacting the recycled road and underlying soils, compacting them and them placing a 3 inch thick compacted asphalt concrete pavement from the Gate at the La Honda Drive parking lot/trail  head to the Daley Ranch House approximately one mile to the north.

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Escondido Highlighted in StrongCities/Strong State Campaign

FOR IMMEDIATE RELEASE

Contact: Joyce Masterson, 760-839-4621

The city of Escondido was recently profiled as part of the ongoing “Strong Cities /Strong State” campaign highlighting local government success stories across California.  “Strong Cities/Strong State” is a project of the League of California Cities and the California City Management Foundation (CCMF).

 “For the past 125 years, Escondido has been the economic, recreational and cultural heart of northern San Diego County,” said Escondido Mayor Sam Abed. “With an abundance of assets, Escondido is a great place to live, work, own a business or visit.”

The city of Escondido’s profile is accessible at: www.strongcitiesstrongstate.com/city/escondido.

The “Strong Cities/Strong State” website is the centerpiece of a campaign broadly promoting city success stories alongside profiles of the elected officials and city managers working together to build and maintain a high quality of life for California city residents.

Highlights of the city of Escondido’s profile include:

  • Public-Private Partnership for Renewable Energy Source;
  • $1billion State-of-the Art Palomar Hospital; and
  • $50 million investment in Westfield Shoppingtown.

“The recent major investments in Escondido show just how strong confidence is in our city” said Escondido City Manager Clay Phillips. “We will continue to strive to keep that forward momentum going.”

The overarching goal of the “Strong Cities” campaign is to promote the innovation and experience of local officials in delivering vital services at a time when this expertise is vitally needed by state leaders struggling with fundamental issues of governance. “Strong Cities/Strong State” seeks to position cities as vital, necessary and equal partners in building a better California.

The Strong Cities/Strong State campaign will continue profiling individual cities each day, with a goal of highlighting all California cities over the coming year-and-a-half. Profiles include photos, video and other media articulating how each individual city has been working to both provide essential services, as well as elevate the quality life of its residents. Success stories will range from public safety initiatives to educational partnerships, infrastructure improvements to community engagement strategies and more.

Visit “Strong Cities/Strong State” at www.strongcitiesstrongstate.com.

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Second Charter City Public Hearing

The Escondido City Council will hold the second public hearing on the proposed Charter City ballot measure on Wednesday, May 23, 2012 at the 6:00 p.m. City Council meeting. A copy of the draft charter may be found on the City’s website at http://www.escondido.org/Data/Sites/1/media/PDFs/CC_Proposal.PDF

As part of the public hearing, the City Council requested that staff evaluate and bring back alternative forms of electing the mayor and city council for possible inclusion in the City Charter. Options to be reviewed include, among others, district elections, cumulative voting, run-off style elections and other options to the current at-large system of electing the Mayor and City Councilmembers.

The Escondido City Council currently plans to place a charter city proposal on the November 2012 ballot to change the governing system from a general law city to a charter city.  In California, there are two kinds of cities: charter cities and general law cities. Of the 477 cities in the state, 105 are chartered. Both kinds of cities have broad powers and enjoy considerable freedom in the form of government, which may be established, and the types of activities in which they may engage.

A general law city operates within the parameters of California municipal law. The advantage of a general law city is that general state laws have been subjected to judicial scrutiny and tested over the years, so there is relatively little confusion about their application. A charter city is defined by the city's own charter rather than by state, regional or national laws. An advantage of a charter city is that its powers are not restricted to only those outlined in the general state municipal law, so a city can tailor its organization to provide for unique local conditions and needs.

The first public hearing was held on April 18, 2012.

 

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North County Times Article Refers to Wrong Property

FOR IMMEDIATE RELEASE

Contact: Joyce Masterson, 760-839-4621

In the May 9, 2012 edition of the North County Times an article entitled “Escondido: New project proposed for long-vacant East Valley site” refers to the wrong property.  The site that is the subject of today’s City Council closed session discussion is the property at 620 N. Ash Street, which is at the northeast corner of Washington and Ash, rather than the south east corner which previously housed an old Quonset hut.

 This item is being discussed in closed session as allowed by the Brown Act since it pertains to a potential real estate transaction.

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Reserves Incorrectly Reported by Union Tribune

FOR IMMEDIATE RELEASE

Contact: Joyce Masterson, 760-839-4621

In the April 29, 2012 edition of the San Diego Union Tribune’s Watchdog  report entitled, “Certain government reserve funds overflow,” Escondido was depicted as having only $1,113,151 in general fund reserves, or approximately 2% of expenses in reserve.   That information is wrong. The correct amount is $19,295,333 in the Emergency Reserve and  $9,059,255 in the Economic development reserve, for a total of $28,354,588.

Information about Escondido’s reserves can be found on page 85 of the City of Escondido Comprehensive Annual Financial Report at http://www.escondido.org/Data/Sites/1/media/PDFs/Finance/CAFR2011.pdf

 

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Escondido Proposes Balanced Budget

FOR IMMEDIATE RELEASE

Contact: Joyce Masterson, 760-839-4621 

At the direction of Mayor Abed and the City Council, Escondido City Manager Clay Phillips will unveil a proposed $75.4 million general fund budget for next fiscal year which, for the second year in a row, does not rely upon the use of reserves.  The proposed budget will be discussed at the April 25th City Council meeting. Information about the budget is available at http://www.escondido.org/meeting-agendas.aspx

Mayor Sam Abed was enthusiastic about the proposed budget saying, “This budget puts us well on our way to sustainable, long-term financial health, as well as allowing us to restore some of the pay our employees lost over the past few years.”

City Manager Clay Phillips also was cautiously optimistic about the proposed budget, noting, “Economic recovery is coming to Escondido, with our sales tax revenues continuing to increase modestly, but revenue is still approximately $14 million less than it was in 2007-2008.”  

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